TOTACHI AMERICAS, the newly established regional office of TOTACHI, made a strong and strategic impression at the Latin Tyre & Auto Parts Expo 2025, held from July 9 to 11 at the Panama Convention Centre. The expo brought together over 650 international exhibitors and welcomed approximately 7,400 industry professionals, spanning 59,000 square meters of exhibition space.
The event reinforced TOTACHI’s growing presence in the dynamic and fast-expanding Latin American automotive aftermarket. Visitors, prospective distributors, and business partners from Panama, Guatemala, Costa Rica, Honduras, Nicaragua, Ecuador, Peru, Argentina, Chile, Mexico, USA, Trinidad y Tobago, Republica Dominicana, El Salvador, Uruguay, Colombia, Barbados, Jamaica, Guyana and other regions across Latin America explored TOTACHI’s growing product portfolio, which reflects the brand's continuous advancement in high-performance solutions.
TOTACHI effectively utilized this global platform to highlight its commitment to high-performance lubricants and premium automotive spare parts tailored for the Latin American market. With thousands of regional distributors, buyers, and key decision-makers in attendance, the event offered exceptional opportunities for brand visibility, relationship building, and market expansion. By combining cutting-edge products with a clear regional focus, TOTACHI AMERICAS successfully demonstrated its dedication to serving the evolving needs of Latin America's automotive sector.
The TOTACHI team engaged with hundreds of industry professionals, hosted technical discussions, and established valuable new connections throughout the region.
The exhibition served as a strategic platform to reaffirm TOTACHI’s unwavering commitment to quality, innovation, and global expansion—bridging its Asian heritage with its ambitions in the Latin American market.